DigitalCanvas Up and Running

GVSU Installs DigitalCanvas to Infuse Color, Light and Motion into its Technology Showcase

Recently Grand Valley State University in Allendale, Michigan, was looking for a way to highlight their innovative product showcase of emerging technologies and they saw Lellan’s DigitalCanvas™ as the perfect complement to their space.

Eric Kunnen, Associate Director of eLearning and Emerging Technologies, comments, “Part of selling a service or sharing an experience is in attracting.  In searching for a colorful ambient lighting solution to serve as an attention piece for the Atomic Object Technology Showcase located in the Mary Idema Pew Library Learning and Information Commons at Grand Valley State University, I found a variety of products that required a substantial investment in resources.  The DigitalCanvas from Lellan provided a wonderfully elegant solution that fit our space perfectly.  Installation was a breeze and we are now keeping the excitement going by changing up the display on a regular basis. Looking into the future, we see the Lellan Digital Canvas as an effective way to garner excitement and innovation in the showcase!”

Installation Step One

Step One – Establish Layout

Step Two Frames

Step Two – Install SmartTile Frames

Step Three SmartTiles Attached

Step Three – SmartTiles Attached to Frames

DigitalCanvas Up and Running

DigitalCanvas Up and Running

 

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Lellan DigitalCanvas Control App for Android Tablets Available on Google Play

We are pleased to announce that the Lellan DigitalCanvas Control Application for Android tablets is now available for download on Google Play.  The App is optimized for viewing on a 10-inch tablet and enables users of our innovative ambient lighting system to change visual content in a snap with the touch of a button.

The release of the iOS App is forthcoming….stay tuned!

For more info about our product or for a demo contact sales@lellan.com.

Lellan DigitalCanvas Featured at GlobalShop 2016

GlobalShop 2016, one of the premiere conferences for the retail industry, was held last week in Las Vegas and the Lellan product was presented in conjunction with our friends at Loto Lighting.

Over 14,000 people attended the show and several designers and retail customers met with us to discuss the features and benefits of our system and how they could utilize the DigitalCanvas in their stores to highlight special areas, promote specific products and create a signature style for their brands.

Our product will also be displayed in the Loto Lighting booth at Lightfair 2016 from April 26 – 28 at the San Diego Convention Center in San Diego, CA.

Global Shop Booth 2

Meet “Big Boy” – our First Large-scale Digital Canvas

Last week the entire Lellan Team was in Redwood City to participate in the installation of our first large-scale Digital Canvas now affectionately known as “Big Boy”.

It took roughly a day and a half to install the impactful digital art piece in a 3000 s.f. space utilizing 200 SmartTiles, one Smarthub and five power boxes, bringing the space to life with color, light and movement.

We viewed various pieces of content and the effects were mesmerizing, even to members of the team who have been working with the system for years now. The Digital Canvas can personalize any space, reflect any mood and create an ambiance for any event.20160121_18552820160121_185352

Return on Design Investment: Learning from Las Vegas

Lighting design is undergoing a quiet revolution, leading to new architectural and interior designs while providing enhanced intrinsic benefits for the designer’s clients, the client’s employees and the client’s customers.

Restaurant-withLights-2

Nowhere has the science of design and its financial return been more thoroughly scrutinized than Las Vegas. Steve Wynn and his designer Roger Thomas have turned casino design on its head. According to Karen Finlay, a researcher of gambler behavior and professor at the University of Guelf, Thomas’ designs create a space of “refuge” and mental “restoration” which served to reduce gambler stress levels.

As conceived by Wynn and Thomas, the Bellagio’s casino represented a $1.6-billion bet on human psychology. The gamble paid off: the Bellagio generated the largest profits for a single property in Las Vegas history. And this income wasn’t a by-product of scale—the Bellagio was less than half the size of the MGM Grand—but a direct result of the way that Wynn’s guests spent money. Per guest room, the resort generated four times as much revenue as the Las Vegas average. (1)

There are numerous studies on environmental features used to manipulate human senses. For instance, light and color are two variables that can directly affect behavior. Colors are closely associated with various moods. Red is “exciting” and “stimulating”, blue is “comfortable”, “secure” and “soothing”, orange can create “angst” and green is “ecological” and “leisurely”. Color also affects physiological reactions such as pulse rate, breathing rate, and arousal. When it comes to gaming research, it has been shown that people will tend to take greater risks when exposed to red light, but much less so when colors veer towards the blue end of the spectrum.

However, what is done in Vegas doesn’t have to stay in Vegas. In fact, to create similar levels of ambience is becoming easier and more commonplace. Imagine being able to show a concrete Return on Design Investment (RODI) through an effective mix of color and lighting; designs that allow your clients to control the specific ambience of their business at any time? Imagine being able to create refuge and places of mental restoration for employees within their place of employment, or a place where customers desire to purchase more. What would the impact be?

(1) Wired Magazine: The Psychology of Casinos
http://www.wired.com/2012/03/the-psychology-of-casinos/